Adobe just made their Express app better for making social media on phones. The new version uses artificial intelligence to help you design pictures and videos quickly.
With the update, Adobe added their Firefly AI models right into the app. This means you can now generate images just by typing words. You can also easily add, remove or change people and objects in your pictures with “Generative Fill.” A new “Text Effects” tool helps dresses up words with different styles too.
Small business owners can use these tools to remove unwanted things in photos and make promotional posts. Designers can speed up making content for brands across teams of social marketers.
If you already use Adobe Creative Cloud, you get special benefits. You can access and work on Photoshop and Illustrator files right in Express. Edits you make in those programs will sync to the app too.
The Express app lets you preview and share your creations on platforms like Instagram and TikTok quickly. You can also add your company’s colors, logo and other branding assets to maintain a consistent look. There are thousands of video and multi-page templates too, along with stock photos, videos and music from Adobe Stock.
Android users can download the new version from the Google Play Store now. Apple users need to sign up for the beta since they limit how many can try a beta app.
This update comes after Adobe partnered with TikTok. Now TikTok’s AI assistant is directly in Express too. Working together, businesses and creators can easily make and promote content.
